Originally Posted by
kid-kapow
I notice that the reply wrt to brand management, customer perception vs projected brand image in a world of increased tribalism due to social media / reward pathway induced behavior is just going to be too long and probably not add anything that you or anybody else already aren't aware of, so I will not bore you with it :) I find the topic to be very interesting though - psychology meets marketing meets social dynamics. In a world of (widely differing) social norms and group & indidivudal identities, the us vs them effect is kinda inevitable though.
Oh well eh - one cannot be all things to everybody, or please everybody all the time. The risk of alienating some while catering to others is kinda par for the course. Reaction means engagement which means interest - so if nothing else, feedback of any sort is mostly a positive. The alternative is disengagement - aka stop supporting a brand. Yay marketing and branding creating new issues while fixing others ;)
I have been really curious how w114 were selling. I guess this partially answers that question. Still, I am beyond excited that you offered em this year - cannot wait to try them!