
Originally Posted by
Reformed
There are already lots of those skis out there, so I can see Iggy's reluctance to jump into this crowded corner of the market.
A large part of it is that we don't have to. There is no pressure on keeping the factory building year round without a touring offering. Hence, while we've been testing for awhile, there is no rush to release an update. Even with our volume increasing every year, our existing sales are matching that increase. A tour addition would take production capacity from other skis, not increase it. Now if it takes capacity from the "right" skis, it is a win for us.
And yeah we would never dual brand, because we wouldn't put out a ski we weren't fully behind. I have one distinct exception I would love to do sometime, but you know...time.
Now as far as dENO snowboards goes...who knows.
Seriously, this can’t turn into yet another ON3P thread....
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