POC is rolling out a new road helmet this month that has me intrigued. I'm in the market for a new lid and with the recent bike-related death of a good friend, I've got no problem putting out cash for a better helmet if it exists. Is POC really known for making high quality goods? Any reason to think their designs are better than others beyond the marketing speak? Swedish company so they either have really tall hot blonds on the design and build or they're a bunch of ex Saab employees who obsess over safety. I'm fine supporting either.
New road helmet
POC web site
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