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Thread: PM gear makes the Denver Post

  1. #1
    Join Date
    Oct 2003
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    PM gear makes the Denver Post

    article is here at the post

    but the good stuff is here
    Pat Keane, a cackling Tahoe-area writer who answers to "Splat," probably is at the farthest edge of the ski-making revolution. Two years ago he polled his pals online, asking them for the specs of their dream ski. Then he built it himself. The result: the Bro Model, a 188-centimeter stick (125 millimeters at the tip, 99 mm underfoot and 114 mm at the tail) with an aspen and fir core and super-wide edges built in a snowboard factory near Lake Tahoe.

    "This is the future business model. No, seriously, some dude just told me that," said Keane, whose business card reads "Chief Dirtbag" of his company PM Gear. "I let the customers design the skis, design the graphic and let them do all the marketing."

    Keane, who sneaked his sticks into the SIA trade show on a guerrilla marketing mission, joins small- batch companies such as Line, 4Frnt, Armada, Ninthward, AK and Liberty in feeding a new school of skiers who want skis for rails, skis for landing giant cliffs backward and skis that represent their individual passion for playing in the snow.
    even a sweet pic of the Bros with caption:
    Pat Keane's Bro Model boards, which he designed after polling online friends aout their dream ski.
    good work Splat and PM gear. Jason Blevins was the writer.
    More fucked up than a cricket in a hubcap

  2. #2
    Join Date
    Oct 2003
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    FKNA!!! Can't wait to get back out my bros this weekend and ready to order a second pair. Gotta get my hands on the Pro Bro

  3. #3
    Join Date
    Jan 2004
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    chief dirtbag indeed! nice one guys and gals!

    (scott- if your boots fit in my freerides, you're welcome to take my probros for a spin)

  4. #4
    Join Date
    Aug 2002
    Posts
    2,931
    Nice! Somehow managed to capture the essence of Mr. Splat and the whole venture in only a few sentences. He's not at the farthest edge of the revolution, he's just out there - FKNA!

  5. #5
    Join Date
    Nov 2003
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    Heh. Nice work, Speee-lat! (No pic of the Bros when i click on the linky, tho...)

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