New Deep Pow gallery

[KevinDineen]

From Greg Epstein's recent trip through Utah. Look for episode II: Squaw Valley to be posted soon:

http://www.powdermag.com/gallery/200...y1/index2.html

[edg]

Yah... Deep Pow gallery...



edg

[KevinDineen]

Yah... Deep Pow gallery...



edg

Where do you keep your measuring stick?

[TheDingleberry]

Epstein. I remember when the sunofabitch tuned skis at Colesport in PC.

[KevinDineen]

1,300 views for "NSR, Girl Related," and only 4 for "Deep Pow"? What happened here? Is this this TGR site, or did I stumble onto the Friends site by mistake? Are Brad and Jen back together??

[The Reverend Floater]

1,300 views for "NSR, Girl Related," and only 4 for "Deep Pow"? What happened here? Is this this TGR site, or did I stumble onto the Friends site by mistake? Are Brad and Jen back together??

I checked it out. It was sick. But not nearly as sick as Telephil dying his hair. And spell Lynsey's name right, for chrissakes, pen man!

[phUnk]

Is this this TGR site, or can I not distinguish between the "Replies" and "Views" column?

..............

[Woodsy]

1,300 views for "NSR, Girl Related," and only 4 for "Deep Pow"? What happened here? Is this this TGR site, or did I stumble onto the Friends site by mistake? Are Brad and Jen back together??

Alta bla bla blah Sage blah blaah,
the Canyons Blah Blah
is this a website about skiing or chronicrepeater.com?

God knows we need another article about Sage & Alta.....

[slim]

God knows we need another article about Sage & Alta.....

At the SF TGR tour after-party, I overheard Sage bitching about how everybody knew his name and kept wanting to talk to him. So I pushed him down a flight of stairs... but he landed it... switch.

[The Reverend Floater]

At the SF TGR tour after-party, I overheard Sage bitching about how everybody knew his name and kept wanting to talk to him. So I pushed him down a flight of stairs... but he landed it... switch.

fucking sick.

[basom]

burrowing. just like a moles.

[KevinDineen]

I checked it out. It was sick. But not nearly as sick as Telephil dying his hair. And spell Lynsey's name right, for chrissakes, pen man!

Shit, not only did we spell it wrong, we spelled two different ways, and they were both wrong. That's what happens when you let filmers and photographers write, and don't edit it well enough. Should be fixed now.

We just hired a new (yes, another) online editor. This one's a skier, and a journalism major, and she's on staff and dedicated only to Powder and Snowboarder. So hopefully soon there will be more consistent content and it will be edited properly. (RaypowdermagEd migrated over to surfingthemag.com, which is appropriate as he's a surfer and not a skier or a snowboarder). I'll introduce you all properly once she (yes, she) is trained and up and rolling. (Yes, there will be pictures this time). She'll be working from Jackson this winter, so you can also expect her to crash the summit.

[girlski0912]

<<SIGH>> Those pow shots look soooooo nice and light and deep....<<SIGH>>

[teamdirt]

Yah... Deep Pow gallery...



edg

Shroder you slut!

[KevinDineen]

Here's leg two of the trip:

http://www.powdermag.com/gallery/2005_rvtrip2/rvtrip2/

[Foggy_Goggles]

Sounds like a fun trip.

I find it interesting that in another thread you bemoan potential advertisers demanding editorial content yet the writer of this piece gave props (editorial content?) to the folks that hooked them up with the early ups and lodging. Maybe its the same, maybe its not.

[phUnk]

Maybe its the same, maybe its not.

I don't think it's the same as "Come on out to Squaw and we'll put you up in a slope-side hotel with free tickets if we get a 1 page story in the mag about it." That would be more like the carrot/stick way advertisers try to trade ad $$$ for editorial press.

[basom]

hey. i watched gonzo double tomahawk down that not two days before this shot was taken. its like he's famous.

[KevinDineen]

Sounds like a fun trip.

I find it interesting that in another thread you bemoan potential advertisers demanding editorial content yet the writer of this piece gave props (editorial content?) to the folks that hooked them up with the early ups and lodging. Maybe its the same, maybe its not.

It's not. Complete opposite, actually. Squaw Valley does not advertise (and has no plan to as of right now), yet our crew went out there and covered them anyway. This is a little closer to what the writer of the LA Times story was talking about, but not really that, either. The locations were chosen by the crew based on merit, not on ad $ or freebies or the prodding of a PR department. The photographer and his crew were put up and given early rides in order to help them produce a good story--the actual, legitimate job of a public relations department. This was an example of a proper and ethical relationship between a publication and a PR department (the horse before the cart, if you will). The photograher (a freelancer) planned to visit a place, then contacted the resort and asked for help. The resort then contacted me to make sure they were legit. If Squaw had decided not to help, the crew was prepared to stay in the RVs, and the story would have still been done; it just would have been more difficult and would not have come out as good. Squaw extended the same courtesy to a CNN news crew during this same storm. The Times article was referring to publicists inviting, then flying writers and photographers to a place and flooding them with freebies in hopes they will get a (favorable) story out of it (or, the cart before the horse).

Do you see the differnce?

Here's another scenario. I was in Squaw at the same time, but on a "Media Tour." A marketing organization based in the area bought me plane tickets, and shuttled me from hotel to hotel, ski resort to ski resort, free dinner to free dinner over the course of four days. I was given a "gift bag" that included free stuff (hats, long underwear, a Shane McConkey huck doll), meals were paid for everyday, as were hotels and lift tickets. There were 36 other members of the media there, most of them from Atlanta (I was the only person from a ski publication). We are all expected to produce stories promoting Reno as a great travel destination. This is a junket, and exactly what the LA Times was referring to.

Now, as Tom and Surfer Editor Chris Mauro eluded to in the article, I don't plan to write a freakin' word on the trip. All tahoe coverage we have planned for this year was scheduled to run regardless of this trip. I simply took the free tickets, extended my stay, and skied powder with Ingrid Backstrom for four days after the tour was over. You know, when you live in SoCal you have to get it however you can

[KevinDineen]

I don't think it's the same as "Come on out to Squaw and we'll put you up in a slope-side hotel with free tickets if we get a 1 page story in the mag about it." That would be more like the carrot/stick way advertisers try to trade ad $$$ for editorial press.

Actually, that's what the LA Times was writing about. What advertisers are doing now is even worse: "We'll buy an ad, but ONLY if you ALSO do a story on us." Suddenly your 50/50 ad/edit ratio becomes 100% ad/0% edit. And little resorts like Wolf Creek or Anthony Lakes that can't afford to advertise get the shaft. Along with the readers.