PM Gear on oz.ifyouski

[supercastor]

Hadn't seen it on the board, sorry if it's a rerun :

PM Gear, LLC - A Revolution in The Way We Buy Skis

[vinzclortho]

http://imagecache2.allposters.com/im...TA/24805BP.jpg













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[PlayHarder]

Looks like the same story that Biglines had up.
PMGear - world domination - fkna.

[verbier61]

biglines, pistehors, skipass, skiforum......
set the control (for) the heart of the sun

[Tyrone Shoelaces]

Thanks for posting that supercastor, I hadn't even seen this yet.

We had a big PR campaign where we essentially sent that release out to a variety of wire services, ski webzines, etc and then sat back to see who picked up on it. We got a pretty good response. Most places will just run what we sent them, but some others (like www.pistehors.com) will turn it into something a little more unique for their readership. More variations of this release should be popping up in a few other locales throughout the coming months.

[verbier61]

Thanks for posting that supercastor, I hadn't even seen this yet.

We had a big PR campaign where we essentially sent that release out to a variety of wire services, ski webzines, etc and then sat back to see who picked up on it. We got a pretty good response. Most places will just run what we sent them, but some others (like www.pistehors.com) will turn it into something a little more unique for their readership. More variations of this release should be popping up in a few other locales throughout the coming months.

tyrone, I forgot.... you wanna send that PR also to
www.fuoripista.com
which is an italian webzine

[Tyrone Shoelaces]

thanks verb...I didn't know about that one.

[verbier61]

yeah I'll try to post a BRO review there