Snowsports Manufacturers/Avalanche education
So, I have been thinking hard about the recent overwhelming popularity of backcountry/sidecountry education, and the trend towards more and more avalanche deaths as a result.
I really, truly believe that the snowsports industries need to get out ahead of this issue in a large, LARGE way, before they are seen as not caring about this very real phenomenon.
I propose that ALL snowports manufactures should participate in an industry wide campaign to educate end users about avalanche risk and consequence.
This can be accomplished in a number of ways, some very simple, and some more complex.
The easiest would be for every product that is intended for BC use have a hanging tag, explaining a few rudimentary basics, along with links to online educational resources. Another wold be for manufacturers to have very comprehensive primers, with even more educational resources available.
Manufatureres also could get involved sponsoring local avalanche awareness clinics, and donate good raffle items for attendance. Possibly people who participate in online tests could be eligeable for discount codes for product.
I am simply brainstorming here, please contribute with other ideas.
I plan on contacting marketing dept's all accross the industry in order to see if there is interest in implementing some kind of standard.
When I say 'snowsports', I mean skiing, boarding, snowshoeing, mountaineering, ice climbing, etc.
Please feel free to cross post or cut'n' paste this to TTips, Epic, etc(and cross link responses here, please) ...this is one of the few issues that unites us all, and is very serious.
Thanks.
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