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Guinness World Records Recognizes SportsNation for Most ‘Favre’ Mentions in an Hour
In a matter of one hour Monday, SportsNation – fleetingly known as FavreNation – became a Guinness World Record holder.
In anticipation of ESPN’s Monday Night Football matchup of Brett Favre and the Minnesota Vikings against the Green Bay Packers, SportsNation’s “Brett Favre Blowout” on Monday afternoon featured hosts Colin Cowherd and Michelle Beadle attempting to reference Favre at least 200 times and as many as 275 times during the show.
Guinness World Record Adjudicator Stuart Claxton was on hand at ESPN’s Bristol, Conn., studios for the show, during which he officially witnessed and kept track of the legitimate mentions of Brett Favre in order for SportsNation to qualify for the Guinness World record for the “Most Mentions of a Name in a Television Program.”
Guinness World Records’ guidelines for the record attempt:
* The television program must be live and last a maximum of one hour.
* Only clearly audible mentions of the name on-air in the final broadcast count towards the final total. References in on-screen text are not eligible for inclusion.
* The mentions must be made as part of the show’s primary dialogue or discussion; inclusions of the name in background noise, audience chatter or music do not count.
* Mentions of the name must all be in the context of a discussion and used in sentences which are ostensive and make statements of either fact or value.
FavreNation on Monday included Weird Web Stories featuring Brett Favre, a mock interview in which Michelle posed questions to the world’s most famous No. 4, Michelle sporting a different Favre T-shirt in each show segment and numerous instances of the word “Favre” becoming a verb, an adverb or an adjective. After the first 10 minutes of the show, Claxton had counted 53 Favre references.
At the “End of the Day,” SportsNation was officially recognized for mentioning Favre 203 times and is now the rightful owner of a Guinness World Record for most mentions of a name in a television program. The show’s record is now in line for inclusion in the 2011 edition of the Guinness World Records.
“It is great to see ESPN celebrate multiple Guinness World Record-holder Brett Favre’s achievements in the NFL,” said Stuart Claxton, Guinness World Records adjudicator. “SportsNation are now officially the Guinness World Record holder for Most Mentions of a Name in a Television Program with a total of 203 mentions of the name Brett Favre. Congratulations to Colin and Michelle and everyone involved at ESPN.”
“All of us at SportsNation are humbled to have a record that will be listed in the same book as the world’s largest pizza and the world’s longest fingernails,” said coordinating producer Jamie Horowitz, a co-creator of the show along with Kevin Wildes.